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AI Ads & Films

AI Ads & Films from MKPP blends creative filmmaking craft with modern production workflows to deliver measurable marketing outcomes. Our approach emphasizes storytelling, performance metrics and distribution optimization so your films don't just look great — they convert.

Overview & Approach

AI Ads & Films are created to deliver clarity, connection and conversion. We combine creative research with practical execution — mapping audiences, message ladders and conversion triggers. Every frame is designed to either inform, persuade, or retain attention. By marrying cinematic language with digital-first editing strategies, we make films that work across platforms.

Key benefits

  • Rapid ideation and script generation using AI-assisted tools
  • Automated variant creation for personalised ads
  • Cost efficiencies through accelerated editing workflows
  • Data-driven creative optimization using performance signals

Deliverables

  • Creative brief & target audience map
  • Script & storyboard (2 revisions)
  • Production days with professional crew
  • Full post-production & color grade
  • Social edits (vertical/shorts), 2 A/B variants
  • Delivery masters (MP4, ProRes) and thumbnails

Process & Timeline

Production process

  1. Research & KPI definition
  2. AI-assisted concept generation and human refinement
  3. Storyboarding & legal checks for brand safety
  4. Hybrid shoot (live action) + AI-generated assets
  5. Edit, automated variant rendering & QA
  6. Launch with tracking pixels and iterative creative tests

Long-form thinking: a brand film doesn't need to be a one-off. We recommend a content calendar where a hero 60–90s film is launched, followed by 6 short variants and sequential retargeting. This approach lowers CPM through improved relevance, increases frequency control and shortens conversion windows.

Sample Work

Sample visuals

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Distribution & Performance

Strategic distribution: creating one good film is only half the job. For performance we create distribution-ready assets (thumbnails, captions, short edits), set up tracking pixels and advise on media mix (awareness vs conversion). We monitor performance and iterate: creative that underperforms is re-cut, re-hooked and re-tested.

Business outcomes & ROI

  • Faster campaign cycles allow more tests and faster learning
  • Lower per-asset cost enabling personalized ads at scale
  • Improved relevance through tailored creative increases CTR
  • Competitive edge by adopting new creative technology

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